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Cellar Door Bespoke Training

Anchor 7

Allow your staff to seamlessly learn and sell your...

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Your Brand Story

Anchor 8

A tailored module-set teaching your staff about the story of your brand. 


  • Brand history

  • Key Role Players

  • Key Events in the Brand Timeline

  • Brand Values

  • Heritage

Product Range

Anchor 9

All the key information your staff need to know about your:


  • Production Philosophy

  • Range of Labels

  • Terroir

  • Tasting Options

  • Specific Wine Specs

  • Older vs New Vintages



Service Principles

Anchor 10

Focusing on the key service principles to allow your team to exceed customer's expectations:


  • First Impressions

  • Reading Customers

  • Proactive Service

  • Attention to Details

  • Communication Skills

  • Sales Skills



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